For most businesses, address validation is an essential tool. It doesn’t matter if you’re dispatching goods, offering financial services, or simply opening a customer loyalty account. In order to confirm an individual is genuine, you’ll need to verify or validate their address.
Address verification will notify you of any issues, such as a postcode with an incorrect character or a road name spelled incorrectly. It will be up to you to decide if it’s a genuine mistake or if it’s something more sinister.
The truth is it’s easy to assume an address is correct because it has the right format, even though the address may be invalid. If you’re dealing with addresses all the time, then you need a system that will help you normalize postal addresses with minimal effort. Fortunately, there are plenty of Application Programming Interfaces (API) that will allow different systems to correspond and confirm the address for you.
A perfect example is provided by Egon.com: this system does more than validate an address, it also allows addresses to be looked up by postcode and for the address fields to be automatically completed. Naturally, there are five good reasons to get address validation via API.
Speed Of Service
A good address validation by API is always ready to verify an address for you. More importantly, it can scan an address and fill in the blanks in much less time than it takes to check and input an address manually.
This additional speed is useful if you have a customer waiting for approval. It also makes the rest of the processing simpler.
Reliability
One of the best reasons to invest in address validation via API is the reliability of the product. You’re guaranteed to be able to access the service whenever you need to. You’ll also be grateful to know that the service, in general, has an excellent track record.
In short, you’re unlikely to have any downtime, allowing you to provide the best possible service to all your customers.
Service Provided
If you’re offering to deliver goods to someone, then you’ll need to know their address. However, there are plenty of scams and scammers on the internet and in person. If you can’t verify their address, then it’s quite possible that you could be sending a parcel to an incorrect address.
This allows the receiver to request a refund as the parcel was sent to the ‘wrong’ address. The scammer gets the article and a full refund.
This is unlikely if you have address verification via a reliable API.
In short, choosing the right address verification app will help to ensure you offer the best possible service.
Reputation
Offering a first-class service makes it easier for people to leave positive feedbacks. The address verification via API helps ensure your parcels are going where they should be, giving rise to more positive feedbacks.
This helps your company to appear genuine and build a reputation that will attract many more customers in the future.
As you probably know, the better your reputation, the easier it is to build a successful business, and it all starts with using address verification software.
More Efficiency & Productivity
Filling out one address by hand will take a minute or two longer than using the autofill function. Now imagine that you’re completing 100 addresses a day. You’ll quickly realize how much time could be saved.
The saved time will allow your business to be more efficient in the way it processes customer records and orders. In addition, any saved time will increase the productivity of the company. That’s inevitable when employees have more free time.
Summing Up
The bottom line is simple. Not all address verification via API work as efficiently as it should. However, if you find a good one, it will make your business life easier.
In addition, you’ll be offering a better-quality service to your customers. Being able to check their address is good for your business and good for every person that considers using your services.
All you have to do is choose the right address verification via API software and watch as your business expands. There is no limit to what is possible.
